Commitment to Action

Custom Clouds: Connecting Web Services to Small Businesses

Commitment by

Mercy Corps

In 2013, Mercy Corps, in partnership with the eBay Foundation, ThoughtWorks, and other private donors, committed to launching Custom-Clouds (C2) in Indonesia, a mobile web services social enterprise with potential to create more than 6,000 jobs in Indonesia by 2015. Custom-Clouds will offer developing world small-and-growing businesses (SGBs) affordable mobile websites, online marketing, and other Web-based business solutions, together with intensive client support to ensure SGBs convert the benefits of online access to business success (i.e. improved revenue and cash flow, reduced administrative expenses, and employment growth). C2 aims to leverage Mercy Corps' global platform and network of partnerships to accelerate SGB adoption of mobile technology business services. After demonstrating social impact and refining the business model in Indonesia through this shared value commitment approach, where mobile penetration rates are amongst the highest in the developing world, C2 will expand to reach 12 countries, and serve more than 300,000 clients.

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Overview
Summary

Commitment

Custom Clouds: Connecting Web Services to Small Businesses

Launched

2013

Est. Duration

2 years

Estimated Total Value

$600,000

Region

Asia

Countries

INDONESIA

Commitment by

Mercy Corps

Partner(s) of the Commitment Maker(s)

Mastercard Worldwide, Ebay Foundation, The Boeing Company