Commitment to Action

Kiva City

Commitment by

Visa Inc.,

In 2011, Kiva, in partnership with VISA, committed to launch a new program that aims to double the $1.7 million national loan volume Kiva has achieved since launching in the United States. Called Kiva City, the program extends Kiva's Internet-based lending model to underserved communities by working in concert with microfinance organizations; local community groups to conduct outreach to small business owners; and elected officials to raise community awareness for small businesses to access much needed capital. Previously, Visa had donated $1 million to support Kiva's outreach campaign to help raise awareness among U.S. small business owners about obtaining and using microloans as a tool to grow their businesses, create jobs, and support economic recovery. Using the Kiva platform, thousands of Americans will have the opportunity to directly support local small businesses.





Kiva City



Est. Duration

1-2 years

Estimated Total Value



Northern America


United States of America

Commitment by

Visa Inc.,


Michigan Corps, Accion US Network, Capital One Financial Corporation, Rita Allen Foundation, The Diller-Von Furstenberg Family Foundation, Lampert Family Foundation, Fady Jameel, Free People, The Birmingham Foundation, PNC Bank, Accion Texas Inc.