This commitment brings together key academic and professional partners to achieve the following goals: reframe the business narrative through an awareness building campaign and call to action; conduct research on this new breed of professionalism in practice; develop the necessary tools to shift entrenched mind-sets (and pedagogy) focused on the old business paradigm; and pilot how these tools can engender large-scale behavioral change-all of which aims to redefine business as usual from B-School to C-Suite.
The Oath Project will leverage its influence, academic expertise, and international networks - including prominent CEOs and deans, faculty, and Presidents from the world's top business schools including Harvard, Babson and Thunderbird - as it leads a team of well-respected and results driven partners.
Thunderbird educates global leaders who create sustainable prosperity worldwide. The Executive Education arm provides strategic consulting services to global organizations through its faculty, industry expertise, alumni, and student body. The team brings core competencies in measurement and evaluation, project management, and curriculum development.
Arison Investments leads the way in seeing global challenges as opportunities to create innovative solutions that have a positive impact on the world while still contributing to the bottom line. It will also help create a sense of urgency through its influence and example.
EthicsGame has published more ethics thought leadership and educational materials than any other group worldwide. CMI has provided forward-thinking support and cutting-edge tools to its thousands of members for over fifty years. EthicsGame and CMI possess the skills and experience required to create and validate in-house index tools.
GVV is the premier, cross-disciplinary business curriculum centered on values-based leadership. It draws on the experiences of managers and multi-disciplinary research to help students identify ways to voice their values in the workplace and is used in hundreds of schools and organizations internationally.
The Making Management More Meaningful From B-School to C-Suite Commitment to Action will officially launch on September 24, 2012 and aims to conclude (phase one) by May 1, 2013.
The process will begin with a stakeholder analysis and engagement protocol for the partners and their respective networks to ensure a solid foundation for collaboration. Then, the team will conduct a comprehensive Literature Review that includes primary and secondary research in all relevant areas. Next, a call to action will be issued through an awareness building campaign that not only calls for change, but also offers a new frame from which to look at these systemic issues.
During this time, the team will be hard at work developing and validating the tools and securing participants for the pilots. Following the rigorous validation process, the team will implement the various pilots with close attention being paid to the lessons of both content and implementation. The data will be synthesized, analyzed and reviewed and serve as the first step to the extensive M & E process. These results, lessons and analysis will be turned into best practices available in a variety of forms for use within businesses and business schools. This synthesis will also drive tool development and promotional activities. Finally, the partners will participate in a structured reflection, reporting, and review process that will guide the team in developing its next commitment to action and other related collaboration.
The main deliverables include: the creation of the Global Ethical Leadership Inventory (GELI), an Ethics Typology, the Well Managed Organization (WMO) Index, and a comprehensive curriculum toolkit. Other intermediary deliverables have been articulated in an extensive action plan to ensure high quality products are created within the timeframe and to ensure that the process of collaboration is rich with lessons and opportunities for further collaboration.
This generation is no stranger to scandals, financial crises, and unethical business behavior. It is hard to open the newspaper or watch the news without hearing of yet another banking scandal, unethical management practice, insider trading indictment, Ponzi scheme or broken promise. The indiscretions at major banks and businesses highlight the dysfunction within the current system, but also point out the glaring lack of tangible tools (for both business schools and businesses) to engender any form of systemic change.
There is a pressing need to envision, create, and implement a new approach for responsible business - one that inspires individual managers to hold themselves, and each other, to the higher standard of integrity and service to society that is the hallmark of a true professional. Short-term and isolated actions that do not consider the complexity of doing business in today's increasingly transparent and connected society can no longer be business as usual or the foundation from which current and future managers are trained.
In order to shift the business paradigm into one that truly creates shared sustainable value, it is imperative to revitalize the way academic institutions teach business; change the way managers conduct business; and foster a new way for the public to hold both corporations, and the individuals within them, accountable - from B-school to C-Suite and everywhere in between.