Commitment to Action

Nestlé Nutrir Crianças Saudáveis (Nestlé Healthy Kids)

Commitment by

Nestlé

In 2013, Nestl? committed to expand its Nestl? Healthy Kids Program in Brazil (Nestl? Nutrir Crian?as Saud?veis) with the objective of raising nutrition and health knowledge and promoting physical activity among 1 million more school-age children in Brazil. Nutrition, education and physical activity are the conceptual pillars of Nestl?'s Nutrir Crian?as Saud?veis initiative to prevent childhood and adolescent obesity and malnutrition. Drawing from its proven model, Nestl? will expand its partnership with Instituto Bola Pra Frente, Instituto Fernanda Keller, Casa do Zezinho, Bairro da Juventude, IAAF, and Municipal Boards of Education to include two new cities, Araras and Brasilia, and expand its work in Rio de Janeiro and Sao Paulo to design tailored nutritional programs, and provide capacity training in municipal schools. Nestl? will evaluate the performance and progress of each participating school, and provide positive incentives by presenting the annual Nestl? Nutrir award to the best school boasting outstanding progress.

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Overview
Summary

Commitment

Nestlé Nutrir Crianças Saudáveis (Nestlé Healthy Kids)

Launched

2013

Est. Duration

2 years

Estimated Total Value

$900,000

Region

Latin America & Caribbean

Countries

BRAZIL

Commitment by

Nestlé

Partner(s) of the Commitment Maker(s)

Casa do Zezinho, Instituto Fernanda Keller, Instituto Bola Pra Frente, International Assocation of Athletics Federations, Bairro da Juventude