APPROACH AND METHODOLOGY
The Alliance will develop a business plan that will seek to work very closely with current and future cookstove businesses (manufacturers, importers, sales, distribution, service) and all appropriate partners (public, finance, NGO, technical, research, etc.) to address critical market barriers and facilitate the rapid growth and success of these businesses. In particular, the Alliance plans to: identify and address the prerequisites for the large-scale adoption of clean cookstoves; select key target markets and develop and implement a specific operational strategy for each that emphasizes participation of women, market-based solutions, and appropriate financial instruments; and implement a prioritized and globally coordinated research roadmap across all key sectors. The Alliance intends to have a rigorous third-party monitoring and health evaluation effort that focuses on a wide variety of operational including those related to: number of homes (and thus people) that have adopted clean and efficient cooking solutions, specific performance metrics for those stove-fuel solutions that are adopted, capital invested in SMEs, net climate benefits, and net employment benefits (including for women, specifically).
IMPLEMENTATION, TIMELINE, AND DELIVERABLES
The Alliance will immediately begin to build a strong foundation for future implementation efforts and will include initial activities to (deliverables in parentheses):
Map out a baseline of current activities (summarize key gaps & constraints in the field; formulate a research roadmap for each sector);
Build the critical stoves policy and testing architecture (indoor air quality guidelines, global voluntary stove standards, lab/field stove testing, and review of global tax and tariff barriers);
Develop innovative financing mechanisms (e.g., revolving load funds, distribution chain development strategy, and inclusive financing strategies);
Support capacity building for stove production and marketing, including working with women's collectives and NGOs;
Engage political leaders in securing support for policies that bolster broader cultural acceptance for clean cookstoves; and
Raise awareness through the design and execution of a global communications and advocacy strategy, raise visibility of issue at high-level venues, support 2011 PCIA Biennial Forum, review and improve user-aimed awareness campaigns in field, and engage UN in a more coordinated fashion.
Over the first five years of operation, the Alliance will execute the business plan - activities will include the selection of target geographic markets, as well as the identification of local Alliance partners in priority areas, and may specifically include (deliverables in parentheses):
Meeting the global needs in the field (implement global communications strategy, global stove standards, and innovative financing tools);
Identifying and meeting specific needs in target markets (work to eliminate taxes/tariffs for clean stoves; create stove testing centers, improve manufacturing, distribution, and supply chains, implement major public awareness campaigns, perform rigorous monitoring, develop local financing tools, and, build capacity in relevant market sectors); and
Researching & developing (health, economic and climate benefits of clean cookstoves, new technologies, operational strategies, cost-effectiveness and cost-benefit metrics).
By year six, the Alliance will evaluate progress toward success of its business plan and adjust activities as necessary based on changing circumstances in the market in order to successfully reach the 100 million goal by 2020. In addition, the Alliance may explore/initiate a deployment component to complement commercial business activities.
According to the World Health Organization, exposure to smoke from traditional cookstoves and open fires - the primary tool for cooking and heating for nearly three billion people in the developing world - is the cause of 1.9 million premature deaths annually, with women and young children the most affected. Reliance on fuel wood for cooking and heating also increases pressures on local environmental resources (e.g., forests, habitat) and leads to significant economic impacts on women and children (e.g., significant time lost to collect fuel). In refugee camps and conflict zones, women often face additional and severe personal security risks as they collect wood. These practices also contribute to climate change at the regional and global level, and in both the near and long term.
New developments in this field suggest the sector is within reach of a 'tipping point' for achieving sustainable solutions at scale, including: the success of various business models; commercial entrants to these markets with significant production capacity; high-level interest from several governments; advances in stove design, testing, and monitoring; compelling research on the health benefits of clean cookstoves; the potential of carbon financing to reduce stove costs; and increasing awareness of the climate change benefits of clean cookstoves.
To reach this tipping point, however, leadership across all disciplines and sectors needs to coalesce around a common strategy to meet the core needs of the field and advance sustainable approaches on a global scale. This strategy will also recognize and leverage the critical role that women play as consumers, and their leadership and economic potential as clean cookstove advocates and entrepreneurs, as well as reflect the need to develop market-based solutions to a sustainable and robust clean cookstoves industry.
The Global Alliance for Clean Cookstoves is designed to develop a strategy and coordinate activities to catalyze this tipping point, while advancing the Millennium Development Goals by empowering women, improving maternal and child health, promoting environmental stability, and building a global partnership.