INOMA commits to significantly expand its game-based educational model both in reach and content. INOMA will reach 120,000 registered users in the state of Puebla and in Mexico City, by partnering with the local educational authorities to promote TAKTAKTAK.COM use in all public schools with Internet connectivity (a total of 250 will be engaged in the program), and by offering the games over multiple technological platforms, including Android and IOS systems. INOMA will strengthen its content offer by developing 40 new games that will cover a broader spectrum of the Mexican basic education curriculum, including subjects such as Spanish, Music, and Science, among others.
In order to tailor the learning experience to the specific needs and learning pace of each student, INOMA will further develop and implement a predictive algorithm, which guides users to the games and levels that will be most helpful to them, according to their learning needs, personal background, skills and interests. This predictive algorithm will provide the organization with invaluable feedback about the behavior and the dynamics of the learning process of each user. INOMA will use this information not only to enhance the games' effectiveness and impact, but also to provide educational authorities and institutions with organized and analyzed data that may be used to improve national basic education strategies and materials.
Finally, INOMA will develop a guide for teachers to help them make a better use of the TAKTAKTAK.COM platform.
INOMA combines the expertise in educational software development and implementation garnered through the pilot process in Puebla with the technical capacity to develop an innovative algorithm that will strongly enhance the effectiveness of these tools.
2014 - Engagement of Puebla's and Mexico City's educational authorities in partnership for TAKTAKTAK.COM accessibility
2014 - 20 new games developed and launched on the TAKTAKTAK.COM platform
2014 - Development of the TAKTAKTAK.COM guide for teachers
2014 - Implementation of the predictive algorithm
2015 - 20 new games developed and launched on the TAKTAKTAK.COM platform
2015 - English versions of games developed and launched on the TAKTAKTAK.COM platform
2015 - Data mining analysis and development of reports for teachers, schools and educational authorities on user's learning process and results
Despite recent major reforms of the Basic Education System in Mexico, which have led to significant progress both in terms of increased access and improved academic performance, educational attainment remains a critical challenge. In a 2009 OECD assessment, achievement levels of Mexican students scored significantly below the OECD average in the areas of reading literacy, mathematics and science. The drop-out rate is also a source of major concern, as only 76% of students who enter primary school are expected to complete lower secondary education. Moreover, the Mexican school system is deeply affected by the social inequities that divide Mexican society, which strongly impact academic performance, leading to enormous educational gaps between students of the same grade.
With a view to democratizing access to high quality educational resources and improving academic performance in Mexico, and taking advantage of the increasing Internet penetration in the country, INOMA developed TAKTAKTAK.COM, an online platform available which offers free educational games for children aged 6 to 10, designed to complement, support and reinforce the classroom experience.
In 2012, INOMA carried out a pilot program in 21 public schools in the city of Puebla with the participation of approximately 8,500 children to measure the effectiveness of their game based model in improving children's mathematical skills and the results were promising: after an average period of 2.5 months, there was an improvement of at least 6.5% in their academic performance, with statistically significant results demonstrating greater impact on children of lower socioeconomic levels.