Commitment to Action

Madagascar – Changing Lives Through Chocolate

Commitment by

Madecasse

In 2016, Madécasse committed to improve Madagascar’s cocoa value chain by planting more than 3,000 new, intercropped cacao trees, and training 15 farmers on cocoa drying and fermenting techniques. Although Madagascar’s Sambirano Valley is home to a rich cocoa stock, few farmers are able to harness the resources and skills necessary to create high-quality cocoa products. Madécasse will improve farmer productivity and incomes by providing farmers with seedlings, fermentation boxes, additional cash crops, and other tools necessary to increase farmer yields. This builds on the company’s “bean to bar” approach to producing chocolate locally and keeping high-value processing and manufacturing in the same communities where the cocoa is grown. Madécasse’s emphasis on intercropped cacao also provides environmental benefits and empowers farmers as better stewards of their natural resources. As part of this commitment Madécasse will work with a partner to conduct a study on the impact of intercropped cacao propagation on mouse lemurs, an endangered species that lives in Madagascar’s trees.

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Overview
Summary

Commitment

Madagascar – Changing Lives Through Chocolate

Launched

2016

Est. Duration

2 years

Estimated Total Value

$27,000

Region

Africa

Countries

MADAGASCAR

Commitment by

Madecasse

Partner(s) of the Commitment Maker(s)

Conservation International