In 2007, the Global Health Council committed to create the Call for Action for Children to persuade major donors to increase funding for core maternal and child health interventions by $1 billion per year and to direct these resources to countries and population of high child mortality, especially in sub-Saharan Africa and south Asia. Though this commitment, the GHC hopes to indirectly provide 8 million children with 16 essential health interventions, thereby saving one million lives per year.
The key elements of this effort will include:
-Mobilizing the GHC membership, and their employees, friends and supporters
-Direct advocacy with the US Congress, multilateral organizations and other targeted governments
-Expanding and intensifying advocacy work with other health and humanitarian groups
-Building an advocacy coalition beyond the health and humanitarian community, including religious communities, business, labor, women's groups, civic organizations and foreign policy experts.
-Recruiting champions and celebrities for mothers and children
-Enlisting the help of a major media group for a media campaign in support of MCH
Maternal and child health are woefully under-funded in high mortality countries. GHC has launched its Call for Action to alleviate this policy failure. This will be an intense advocacy effort dedicated at mobilizing advocates to educate government leaders, policy makers and private donors of the value of increased investment in maternal and child health.
The Global Health Council is the world's leading professional association for those working in and studying the field of global health. Their membership consists of over 360 organizations, including non-governmental organizations, academic institutions, businesses, foundations and professional groups. The Council serves as the collective voice and advocate for their members and the broader global health community. Maternal and child health (MCH) are at the very core of their advocacy agenda; on behalf of their members they advocate with governments, multilateral institutions and private donors for increased allocations to MCH. Directing MCH resources to where they are most needed and ensuring that the use of resources conforms with documented best practices.