In 2014, Dermalogica committed, under the FITE initiative, to launch FITE Future Entrepreneurs in partnership with the International Dermal Institute in order to create a pathway to entrepreneurship for at-risk young women who inspire to work in the skin care industry.
Through a scholarship application process, Dermalogica will identify and select up to ten young women to go through a complete industry education and on the job training program over the next two years that includes undergraduate education, necessary materials and supplies, mentorship, secondary/graduate study, and apprenticeship/job placement. The program will launch in the New York area and the women chosen will become the first class of FITE Future Entrepreneurs at the International Dermal Institute to have access to world class training at the number one school in professional skin care under complete scholarship.
The FITE Future Entrepreneur program will include individualized class programs and courses from the basics in techniques through the most advanced, innovative courses and scientific development. All materials will be covered, including products, throughout the two year program, and participants will have weekly touch points with staff and educators. Courses will also include personal coaching and business training on how to create a successful entrepreneurial business in the industry. FITE will also host professional development and career planning workshops each quarter for the students.
The two years of study will be kicked off in year one with orientation and dedicated study at an undergraduate licensing training school (Q1 &Q2) which is required by state law and includes licensing to allow for practice and employment in the industry for a total of 600 hours of coursework over a four to six month period. The training includes full theoretical and practical knowledge in a state of the art training facility in Chelsea, NYC, with some of the highest trained instructors in the industry. Once licensed, they would begin their post graduate training for the second half of the year with foundation classes (Q3) that cover the building blocks of success for skin care treatments, followed by prescriptive retailing and commence advanced courses (Q4) on treating more challenging conditions and understanding the science and physiology.
The second year will commence with their master coursework including body therapy treatments and practices required to work in a medical setting (Q1 & Q2) with the latest technology as well as personal success classes on career choices in the field, such as opportunities to work for national beauty retailers, spas, resorts, salons, working as an educator as well as starting and growing their own business. It will also include coursework and mentoring on how to create a vision for their career path, evaluate personal strengths and weakness, such as communication skills, building a resume and speaking to their skills, interviewing tips with role play sessions. This would be in preparation for the second half of the year (Q3 & Q4) where they would start work experience at one of Dermalogica & International Dermal Institutes Flagship store locations, gaining valuable experience in treating clients, prescriptive retail and operational functions of a skin care center as well as support in job placement or self-employment which includes how to think through a business plan, understanding product lines and retail sales revenues, business marketing, and promotional events, as well as communications and publicity.
Upon graduation from the program, the organization will also offer support and assistance to qualifying graduates through low interest loans as well as supplemental product and equipment to begin their new venture as entrepreneurs.
Dermalogica first began as an education company, and through the International Dermal Institute, the organization offers the most challenging and rewarding postgraduate skin and body therapy curriculum available anywhere today, with 40 postgraduate training centers worldwide, 18 of which are located in the U.S.A.
Over the last 25 years, Dermalogica has helped more than 25,000 women thrive as salon owners, and those salons in turn employ more than 75,000 skin therapists worldwide. The skin care industry is the largest global employer of women entrepreneurs and is an industry dominated by 96% women, with clientele and support provided primarily by women. Jane Wurwand, Founder of Dermalogica, is a leader of the Skin Therapy Profession and is passionate about fostering women's financial independence through entrepreneurship. As a newly arrived immigrant who could not raise funding, get a loan, or even qualify for a credit card when starting Dermalogica in 1986, Jane knows first-hand how difficult it can be for a woman to access the opportunities, support, and resources she needs to realize her dreams and achieve financial independence.
Jane Wurwand, founder of Dermalogica, launched FITE as part of the Dermalogica Foundation. FITE (Financial Independence Through Entrepreneurship) is a global women's entrepreneurial initiative inspired by her three decades of work within the skin care industry where the vast majority of the ownership and work-force is female. Today, FITE works to create pathways to entrepreneurship by providing access to small loans and business resources, supporting education and leadership training, and helping amplify women's voices around the world.
FITE was launched at CGI Global in 2010 in partnership with Kiva.org, the world's first and largest online micro lending marketplace, to help 25,000 women across the developing world have access to small loans to start and grow their business. Over the past year, FITE has completed that program having doubled efforts to reach 50,000 women around the world and subsequently has launched FITE 2.0 which goes beyond the single pathway of entrepreneurship for women in that initial Kiva.org program to create an overarching FITE movement that works on multiple pathways to supporting women and girls through various programs and partners.