February 16, 2017
Feb 16

Partners of Clinton Health Matters Initiative in Northeast Florida Announce New Weekly Fresh Food Market for Mayport Residents

Press Release

Partnership represents a continued commitment to increasing access to healthy foods for residents of Northeast Florida. Mayport community members encouraged to visit new fresh food market every Friday, year-round, from 3-6pm.

Atlantic Beach, FL — On Friday, February 17, representatives from the Clinton Health Matters Initiative (CHMI) – an initiative of the Clinton Foundation – the City of Atlantic Beach, Atlantic Beach Urban Farms, Baptist Health, BEAM, Dig Local Network, Jacksonville University, and New Friendship Missionary Baptist Church will join members of the Mayport community for the grand opening of a new outdoor fresh food market: the Atlantic Beach City Market. The market will be open every Friday from 3 to 6 PM, located in the parking lot of the New Friendship Missionary Baptist Church.

“Mayport residents now have an easier way to get fresh produce with the start of the Atlantic Beach City Market. This great project will make fresh, healthy food more available to Mayport, and it’s the result of local leaders working together to make it happen,” said Rain Henderson, CEO of the Clinton Health Matters Initiative. “At the Clinton Health Matters Initiative, we work with communities to get projects like this off the ground – bringing leaders together, identifying ideas that will help improve the health of a community, and helping bring it to reality.”

The Atlantic Beach City Market will give residents a much needed and reliable opportunity to buy fresh, local foods in an area that has been classified as a food desert by the USDA. Residents of Mayport are currently underserved by supermarkets, grocery stores and other fresh food outlets, and lack healthy food choices. The market will also allow visitors to receive recipe ideas and nutrition information from BEAM’s registered dietician, and get complimentary blood pressure screenings from Baptist Health professionals. Shoppers who use SNAP or EBT will be able to double up to $20 of produce each week.

 “The new market will be a wonderful local source for fresh produce. Farmer’s markets are also great public gathering spaces that put an emphasis on community health,” said Susan King, Executive Director of BEAM. “The Market will make it easier for people to make better dietary choices, while bringing neighbors together to form the strong, supportive social networks that are critical to success in leading healthy lifestyles in the long term.”

“At the market, shoppers are able to purchase directly from their local farmers and producers, which not only ensures better nutrition, but also solidifies our local food system economically,” said Devon Ritch, Chair of the Board of Directors for Dig Local Network. “Dig Local Network's markets offer an incubator for farmers and small business owners - a place to build their customer base, one happy shopper at a time, ultimately leading to more dollars staying in our community!”

Increasing access to healthy and fresh foods is part of CHMI’s broader Community Health Transformation strategy for Northeast Florida, announced in July 2014 in the Blueprint for Action, which outlines community-defined Bold Action Steps that are the basis for driving collaboration, guiding partnerships and aligning efforts toward building a healthier community for the citizens of Northeast Florida. For example, Walgreens Pharmacy locations are selling fresh fruits and vegetables in Duval County, efforts by the I’m a STAR Foundation are engaging more than 1,000 kids in healthy habits, and local schools are participating in the Child-Friendly Schools initiative.

To see the latest update on CHMI’s work across the region to improve local residents’ health and longevity, view the full Progress Report here.

Grand Opening, Atlantic Beach City Market

New Friendship Missionary Baptist Church
1996 Mayport Road
Atlantic Beach, FL 32233

Friday, February 17, 2:45 PM

For more information about CHMI and the Clinton Foundation, visit www.clintonfoundation.org/healthmatters. For the latest updates, follow the Clinton Foundation on Facebook (Facebook.com/ClintonFoundationand on Twitter @ClintonFdn.​


The Clinton Foundation convenes businesses, governments, NGOs, and individuals to improve global health and wellness, increase opportunity for girls and women, reduce childhoo​​​d obesity, create economic opportunity and growth, and help communities address the effects of climate change. Because of our work, nearly 35,000 American schools have provided kids with healthy food choices in an effort to eradicate childhood obesity; more than 150,000 farmers in Malawi, Rwanda, and Tanzania are benefiting from climate-smart agronomic training, higher yields, and increased market access; working with partners, more than 8.5 million trees and tree seedlings have been planted to strengthen ecosystems and livelihoods; over 600,000 people have been impacted through market opportunities created by social enterprises and health and wellbeing programs in Latin America, the Caribbean, Asia, and Africa; through the independent Clinton Health Access Initiative, over 11.5 million people in more than 70 countries have access to CHAI-negotiated prices for HIV/AIDS medications; an estimated 85 million people in the U.S. will be reached through strategic health partnerships developed across industry sectors at both the local and national level; and members of the Clinton Global Initiative community have made more than 3,600 Commitments to Action, which have improved the lives of over 435 million people in more than 180 countries.

Learn more at http://www.clintonfoundation.org, on Facebook at Facebook.com/ClintonFoundation and on Twitter @ClintonFdn.​

Atlantic Beach Urban Farms is passionate about sustainability, the health of people and our planet, and providing local/nutrient dense/delicious food. We live here, grow here and support initiatives that empower people of all ages and abilities to take back control of their food and live healthier lives.

Baptist Health is a faith-based, mission-driven system in Northeast Florida comprised of Baptist Medical Center Jacksonville; Baptist Medical Center Beaches; Baptist Medical Center Nassau; Baptist Medical Center South; Baptist Clay Medical Campus and Wolfson Children’s Hospital  – the region’s only children’s hospital.  All Baptist Health hospitals, along with Baptist Home Health Care, have achieved Magnet™ status for excellence in patient care. Baptist Health is part of Coastal Community Health, a regional affiliation between Baptist Health, Flagler Hospital and Southeast Georgia Health System forming a highly integrated hospital network focused on significant initiatives designed to enhance the quality and value of care provided to our contiguous communities. Baptist Health has the area’s only dedicated heart hospital; orthopedic institute; women’s services; neurological institute, including comprehensive neurosurgical services, a comprehensive stroke center and three primary stroke centers; a Bariatric Center of Excellence; a full range of psychology and psychiatry services; urgent care services; and primary and specialty care physicians’ offices throughout Northeast Florida. Baptist MD Anderson Cancer Center is a regional destination for multidisciplinary cancer care which is clinically integrated with MD Anderson Cancer Center, the internationally renowned cancer treatment and research institution in Houston. For more details, visit baptistjax.com.

BEAM’s mission is to provide emergency assistance and a path to economic stability. We envision a future in which no Beaches resident goes hungry or is haunted by the fear of eviction. We are a community-based organization serving low income residents living in Jacksonville’s beach communities for more than 31 years.  BEAM’s primary programs include Rent and Utility Assistance, The Beaches Community Food Bank, food pantries in both Jacksonville Beach and Mayport, nutrition education, assistance with SNAP benefits and Medicaid, free tax prep service through United Way, and other seasonal support such as Thanksgiving food and “Back to School” support for local children.

Dig Local Network strives to connect people to better food. We believe that community gardens, farmers’ markets and accessible education are sustainable routes to a future where everyone can eat better. We think access to good nutritious food is a human right regardless of a person’s location or economic level.

Jacksonville University works to prepare each of its more than 4,000 students for lifelong success in learning, achieving, leading and serving. Its 250-acre riverfront campus is just minutes from downtown Jacksonville and the Atlantic Ocean. The private university has been named one of “America’s Best Colleges” for 12 straight years, ranks in the top 13% of all U.S. colleges in average alumni salaries, and is in the top 1% among all Florida colleges for Return on Investment for its graduates. With a 12 to 1 student-faculty ratio and full-time faculty percentage of 80 percent, it offers small class sizes, inviting campus grounds and engaged faculty and staff in a setting that promotes community, ambition and responsibility. JU has more than 200 full-time faculty and offers more than 70 majors, programs and concentrations. It is home to the world-renowned OCEARCH ocean and shark research collaborative. Additionally, it offers graduate degrees in business, choreography, education leadership, health informatics, kinesiology, marine science, mathematics, mental health counseling, nursing, nursing informatics, organizational leadership, orthodontics, public policy, reading education, speech-language pathology, sport management and visual arts.