The Clinton Presidential Center celebrates the art and history of the Coca-Cola Bottle’s 100-year anniversary during its temporary exhibit, Coca-Cola: An American Original. Opening on November 7, 2015, the exhibit will be divided into two sections and will occupy both the Garden View room, located on the first floor, and the Temporary Gallery, located on the third floor.
Illustrations of an American Original will be located in the Garden View Room and will have as its focus the now-iconic images and advertising campaigns that have helped define the Coca-Cola brand. Illustrations will include three original paintings by Norman Rockwell, an American artist who created a total of six paintings that were ultimately used in finished Coca-Cola ads. The three others, known as the “Missing Rockwells,” have yet to be located. Additionally, Illustrations will feature several images of Santa Claus, including the first Coca-Cola Santa painted by Fred Mizen that appeared in The Saturday Evening Post in December of 1930, as well as nine original Haddon Sundblom illustrations.
An American Original at 100 will be housed in the Temporary Gallery, bringing together historic bottle “firsts.” It will feature a 13-bottle chronology, including an original glass bottle produced in 1902, a replica of the prototype contour bottle created by the Root Glass Company in 1915, and a prototype of the aluminum bottle that debuted in 2008. Also, the exhibit will showcase pop art by Andy Warhol—including videos, photographs, prints, and other original works—and folk art by Howard Finster, who incorporated the Coca-Cola bottle into dozens of his pieces over his prolific career. Another portion of this exhibit is dedicated to American presidents and their connection to the global brand. An American Original at 100 was recently on display at the High Museum of Art Atlanta.
In addition to Illustrations of an American Original and An American Original at 100, the Center will also display a full-size antique Coca-Cola delivery truck produced in 1949 by the White Motor Company and a spectacular hanging installation comprised of more than 750 3D-printed, ribbon-shaped interpretations of the bottle’s classic shape.
Coca-Cola: An American Original is the Center’s 42nd temporary exhibit. It will close on February 15, 2016. Admission to temporary exhibits is included in the price of Library admission.