Commitment to Action

P&G Children's Safe Drinking Water: Saving Lives through the Power of Clean Water

Commitment by

Procter & Gamble

In 2010, Procter and Gamble (P&G) through the P&G Children's Safe Drinking Water (CSDW) Program, a not-for-profit effort of P&G, committed to increase its capacity and scope to provide clean drinking water to developing countries with the aim of saving one life every hour, 24/7, by 2020. P&G pledged to: 1) build a new P&G Purifier of Water packet manufacturing plant in Singapore, 2) raise awareness of the global water crisis through its marketing and media channels, and 3) expand the program to deliver 200 million packets per year by 2020. Since its inception in 2004, the CSDW Program has distributed clean water to vulnerable populations in the developing world through the efforts of 150 partners in more than 75 countries under six previous CGI Commitments to Action.
In 2015, P&G reaffirmed its company commitment to playing its part to help end the global water crisis. With the support of its leading global consumer brands and its public, private and civil society partners, P&G continues to expand the distribution of P&G packets and expects to deliver a cumulative 15 billion liters of clean drinking water by 2020 through the Children’s Safe Drinking Water Program. P&G will continue to leverage its global marketing scale with consumers to raise awareness of the global water crisis and engage individuals to get invovled and help save lives through the power of clean water.

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Overview
Summary

Commitment

P&G Children's Safe Drinking Water: Saving Lives through the Power of Clean Water

Launched

2010

Est. Duration

10 year

Estimated Total Value

$149,000,000

Region

Asia, Africa, Latin America & Caribbean

Countries

AFGHANISTAN, ANGOLA, ARGENTINA, BANGLADESH, BENIN, BOTSWANA, BRAZIL, BURKINA FASO, BURUNDI, CAMBODIA

Commitment by

Procter & Gamble

Partner(s) of the Commitment Maker(s)

Summit on the Summit, Catholic Relief Services, Samaritan's Purse, Oxfam International, Walmart, United Nations Children's Fund, Johns Hopkins University, Population Services International, International Council of Nurses, International Rescue Committee, Yayasan Tirta Lestari, United States Agency for International Development, Rotary International, FHI 360, CFW Shops in Kenya, International Medical Corps, United Nations Foundation, University of North Carolina at Chapel Hill, Peace Corps, Feed The Children, Inc.

Updates About This Commitment

An Update

Oct 11, 2013